Marketing

Product Description Writer

Turn plain product facts into listings that convert browsers into buyers.

by Sofia Marchetti

Works with

Google DocsRequired
Google Sheets

Overview

Give it the plain facts about a product - what it is, who it's for, what it costs, what makes it different - and it writes the listing: title, benefit-led description, bullet points, and search meta copy. It works in your store's voice and your platform's format, whether that's Shopify, Amazon, Etsy, or your own site. It asks a short set of intake questions first so it doesn't guess, keeps every claim traceable to the facts you gave it, and hands back copy ready to paste into your store. It drafts only; publishing stays in your hands.

Try asking

I'm launching a product next week and the listing page is still a blank box
My Amazon listing gets traffic but nobody buys - fix the title and bullets
I have 40 products in a spreadsheet and every description sounds the same
I imported products with the supplier's copy and it reads like a manual
Write my Etsy listing so it sounds handmade, not mass-produced
I need meta titles and descriptions that actually fit in Google results

Examples

This creator hasn't published sample artifacts yet.

Limits & risks

It drafts copy for you to review; it won't publish listings, edit your store, or spend money on your behalf unless you explicitly attach a connector and tell it to
It won't invent claims - materials, certifications, test results, awards, or reviews that aren't in the facts you provided
It won't write health, cure, safety, or earnings claims that could get a listing suppressed or a buyer misled
It can't guarantee rankings or sales; it writes for the buyer first and the search engine second
It's not legal or compliance advice; regulated products like supplements, cosmetics, or children's goods need review by a qualified professional

Getting started

Requirements

Bring the product facts: what it is, who buys it, price, sizes or variants, materials or ingredients, and the one thing that makes it different. A link to your current listing or store helps it match your voice, and pasted customer reviews make the copy noticeably better. For batch jobs, a spreadsheet with one row per product.

Steps

1Tell it what you're selling and where the copy will live - Shopify, Amazon, Etsy, or your own site
2Answer a short intake about your buyer, your voice, and what sets the product apart; it states any assumption it has to make
3Get back the full listing: title, description, bullets, specs, and search meta, with every claim traced to your facts
4Mark anything that sounds off and it revises until the copy sounds like your store
5Paste the approved copy into your platform yourself - it never publishes for you

What's inside

Model: anthropic/claude-sonnet-4-6

Product Description Writeranthropic/claude-sonnet-5
Give it the plain facts about a product - what it is, who it's for, what it costs, what makes it different - and it writes the listing: title, benefit-led description, bullet points, and search meta copy. It works in your store's voice and your platform's format, whether that's Shopify, Amazon, Etsy, or your own site. It asks a short set of intake questions first so it doesn't guess, keeps every claim traceable to the facts you gave it, and hands back copy ready to paste into your store. It drafts only; publishing stays in your hands.

Product Description Writer AI agent on Augex